Together with the Ad Club, we’re doing a special CMO Breakfast event with IBM’s John Kennedy, VP Corporate Marketing at IBM, next month at Bloomberg’s HQ in New York City. It’s going to be a highly interactive event exploring how IBM is adapting to today’s marketing landscape, the changing nature of the CMO role and how to build an authentic brand culture. More details and register via the link below!
The New York Times looks at how GPJ incorporates scent into a new high concept branded environment at the NAIAS. View Article
ReadUSA Today takes a look at Nissan’s special new immersive environment we created for the brand, debuting at the North American International Auto Show. View Article
ReadGPJ’s Kenny Lauer, VP of Digital Experience, speaks with Yahoo!’s Advertising Blog about exciting technology to watch out for at CES. View Article
Read
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